Public Meetings SOS in review

IAP2 Cascade Chapter: Public Meetings SOS Workshop
Attendance at the IAP2 Cascade Chapter workshop on hostile public meetings was exceptionally high, with over one hundred public participation practitioners in the audience for the afternoon event.


Last Thursday, the Cascade Chapter of the International Association for Public Participation (IAP2) hosted its Public Meetings SOS workshop at the Kennedy School in Portland. The event exceeding our organization’s expectations, with over a hundred attendees from public agencies and governments throughout the Pacific Northwest.

The focus of this even was to discuss how public participation practitioners might be able to address the increased challenges facing them as opposition to public processes become more sophisticated. The events of this year showed how organized parties can dominate public meetings not with the purpose of providing their own input, but with the purpose of shutting down such input entirely regardless of the content. A panel of practitioners addressed the crowd and then worked with the attendees to formulate ideas.

A number of interesting ideas and stories emerged from the panel and the group as a whole, including panelist Jim Gladson of Berger/ABAM recounting a time when an environmental group lead a raccoon and a beaver to a podium to provide testimony. What did they do? “We responded to the disruption as if it were normal and accepted the testimony of the beaver and the raccoon.” When asked what they testified, he noted that “they did not want to be trapped.”

IAP2 Cascade Chapter: Public Meetings SOS Workshop
Ideas and questions generated by attendees were numerous.

On a more serious note, there were many practical lessons that emerged from the workshop, including:

  • Know your audience. When the health care town hall meetings went south, it was noted that many of those meetings had been arranged by young staffers from Washington D.C. who did not know the constituencies. Get to know who you expect to attend, and what they are most concerned about. If possible, meet with those people first on a one-to-one basis to gain greater knowledge and diffuse tension.
  • Don’t do big public meetings unless you have a reason to. Too many staff will automatically consider a public meeting to be the same as public outreach. It is not. Gladson noted that “those who hold town halls deserve what they get,” while fellow panelist Tony Faast pointed out that public meetings are like stages offered up for grand standers. They also do not provide an outlet for those who are uncomfortable with public speaking. Consider smaller meetings and other forms of communication before a town hall format.
  • Remember your basic facilitation skills. A great deal of stress was placed on the point that most of the hostility encountered at a public meeting can be handled through the basic facilitation skills that most practitioners already have. Stay calm and composed, stay genuine and human, and you have won half the battle. If you seem to really care, it will convey through.
  • As the workshop wrapped up, a bit of focus shifted to the possible roles of social media. “The public meeting isn’t dead,” said Gladson, “but it has a fever.” JLA Public Involvement founder Jeanne Lawson noted some of the work that her firm is doing in social media outreach, pointing out that the future of communication is more and more on the web. There are downsides, however, with Lawson noting how the comment sections on newspaper articles and the like are often filled with “vile” content that is not representative.

    Lawson also noted that “public process is there to inform the decision makers, not to make the decision for them,” a comment that speaks very much to a point I have discussed here previously.

    Overall the workshop was exceptionally worthwhile and showed just how much the local public participation community feels the need to craft better practices for meaningful inclusion of the citizens in the decision making process. It was a pleasure to be a part of this event, and thanks go out to everyone at the IAP2 Cascade Chapter who was a part of making this event happen.

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